Everboard is a unique format that along with high viewability, also ensures a high video completion rate. The video on an Everboard continues to play and dynamically resizes even when the user scrolls. In such a case it is hard to miss the video and the messaging.
It has standard billboard dimensions 970 pixel width and 250 pixel height for the main banner and sticky banner has 970 pixel width and 90 pixel height. You can make it interactive based on your needs, and play with all elements under Bonzai Canvas.
Everboard Specs:
It offers the following creative capabilities
• Scroll-based responsive video banner.
• Access to all the Interactive elements and features.
Everboard (970 pixel)
Top Page(video banner): 250px (The video banner height is determined by the selected main banner height option.)
Main Banner (on load) - 180px, 250px, 350px
Sticky Banner (on scroll) - 60px, 90px, 130px
Supported Video Formats:
• MP4
• Maximum file size: 4MB
• Recommended video duration: max 30 seconds for optimal performance
• Video aspect ratio: All aspect ratios are supported - 16:9, 9:16, 4:3, 1:1 being some of the common ones. However, we suggest using horizontal videos to better suit the format dimensions
• Video codec: Encode your video in H.264 codec for better compatibility.
How to Get Started:
When you click on 'New Creative', you will find Everboard housed under High Impact Formats. Click on the format and fill out your campaign details, as you normally would. When you land on the canvas, you will have access to the three pages of the format on the left panel under 'Pages'.
Next, into the right panel, you have access to edit properties of entire creative or of individual elements.
While you are on “Video Banner” place your video file only in this banner.
The close button remains on the Video Banner. The properties of which could be tweaked on the right panel.
To start building your creative, click on the page you want to work on and simply drag and drop elements and assets.
Benefits:
Inspiration Ads:
FAQ’s:
1. Can I change the creative size for the Bonzai Everboard?
Ans: No, the Everboard format comes with fixed dimensions 970 x 250 px
2. Can I remove the Close Button?
Ans: Yes, The properties of the close button can be tweaked on the right panel.
3. Can I add interactive elements in the “ Top Page” ?
Ans: No, The “Top Page” is specifically for the video element. All other elements can be added to the Main Banner