Mobile Anchor is a premium mobile ad format designed to stay pinned to the bottom of the user’s screen throughout their browsing experience.
It gives your brand a persistent, edge-to-edge presence while keeping the browsing experience smooth and uninterrupted. With all content contained in a single panel, Mobile Anchor is ideal for campaigns that need consistent visibility and a clear, always-accessible CTA.
Specs
Mobile Anchor is set default to 375px × 160px ( W x H ) size.
On actual mobile devices, the creative automatically scales horizontally to cover the full available screen width, while maintaining the fixed 160px height.
Safe-area markings
60px and 100px safe-area markings are provided to help you create creatives with a transparency effect and position elements accurately.
How it works
Mobile Anchor is built as a single-page, fixed-height format that adapts to the width of the user’s mobile device.
The creative loads as a single visible panel.
The ad stays anchored to the bottom of the screen as the user browses.
The creative automatically scales horizontally to use the full available screen width.
The ad maintains a fixed height of 160px.
When to use Mobile Anchor
Mobile Anchor works best when you want to:
Maintain persistent brand visibility throughout the browsing experience.
Keep an important offer, message or CTA continuously accessible.
Create a strong mobile presence without relying on scroll-based interactions.
Promote products, offers, launches or calls-to-action that benefit from repeated visibility.
Deliver a simple, focused experience within a compact mobile layout.
Inspiration Ads:
FAQ'S
Which devices does Mobile Anchor support?
Mobile Anchor is designed specifically for mobile devices.
Is Mobile Anchor responsive?
Yes. The creative is designed at a default size of 375 × 160px and automatically scales horizontally to match the available width of the mobile device.
Does the height change based on the device?
No. The height remains fixed at 160px, while the width adapts to the device.
Does Mobile Anchor stay visible while the user scrolls?
Yes. The format remains anchored to the bottom of the screen as the user browses.