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Written by Bonzai
Updated over a week ago

Analytics in Bonzai Studio enables you to measure the performance of your brands, campaigns, and creatives.

To get started you’ll need to flight the creative on the ad networks after designing the creative in Studio's canvas.

The built-in creative performance tracking with reports offer quick, at-a-glance views of the audience interaction and user environments.

Campaign analytics allows you to view the performance of entities such as creative, placement, format, screen, OS, browser, network, and video (for campaigns with video).

To view campaign analytics

  1. On the home page, hover over the Analytics tab and click Campaigns. The All Campaigns view appears.

  2. On the All Campaign view, click the required campaign name.

View Campaign Analytics

To quickly view the campaign analytics

  1. On the home page, click the Campaign tab. The Campaign view appears.

  2. On the Campaign tab, hover over the required campaign name and click.

Quick Access to Campaign Analytics

Creative analytics allows you to view the performance of placements, pages, elements, devices, network, and video (for campaigns with video) in the creative.

To quickly view the creative analytics

  1. On the home page, click the Creatives tab. The All Creatives view appears.

  2. On the Creatives tab, hover over the required creative name and click .

Quick Access to Creative Analytics

Brand analytics allows you to view the performance metrics such as Impressions, Engagements, and Click-Through rate.

To view brand analytics

  1. On the home page, hover over the Analytics tab and click Brands. The All Brands view appears.

View Brand Analytics

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